Strategy
While making notable contributions to society, Yapı Kredi develops and implements projects parallel with its line of business. Hence, our bank carries out its corporate social responsibility in areas related to education, the environment, culture and the arts where both corporate support and efficacious projects are needed the most.
Corporate Social Responsibility: Policies and Goals
When identifying projects for our corporate social responsibility, Yapı Kredi evaluates the compatibility of its corporate identity with the target audience. Furthermore, Yapı Kredi makes sure the supported projects have a long-lasting positive effect on society. All projects in areas like culture and the arts, the environment, and education, point towards noteworthy and measurable results. Furthermore, long-term partnerships are sealed with non-government organizations (NGOs) for these projects, which are purposefully integrated and make an overall contribution to Yapı Kredi’s reputation.